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Lancaster Italia, with registered office in Via Roberto da Bari - 70122 Bari, attaches the utmost importance to your right to the protection of personal data and to your legal obligations. This Privacy Policy (hereinafter, the "Policy") describes the way in which we use the personal data collected through (hereinafter, the "Site") or transmitted to us by other means (eg social media, cookies , etc.) Please read this Policy carefully.

The personal data you provide may be considered jointly controlled, in their capacity as data controllers, by Lancaster Italy. In cases where Lancaster Italia processes your personal data for e-commerce purposes, it acts as the data controller, in accordance with its own Privacy Policy.

1. Personal data that we may collect about you

For the purposes described in this Policy, we collect different types of personal data concerning you, including:

Contact information (for example name, date of birth, nationality, email address, postal address, telephone number and any other personal data) provided by you when filling in the forms on the Site, including when registering for the newsletter, registration and creation of an account on the Site;

Information relating to any transaction made by you;

Personal data that may be contained in communications sent by you, for example to report a problem or to submit requests, concerns or comments relating to the Site or its contents;

Information deriving from surveys that, from time to time, we may conduct on the Site for research purposes, if you decide to answer or participate in them;

Debit / credit card details, e

Personal data collected by third parties, such as data you wish to share with us on publicly accessible social networks (e.g. Facebook, Instagram, etc.) and / or that we may collect from other publicly accessible databases.

The provision of such data is not mandatory. The communication of your personal data to (in particular your personal information, your email address, your postal address, credit / debit card details, bank details and telephone number) is necessary for the purpose of processing the your order following the purchase of products on the Site, the provision of other services provided by the Site at your request or when prescribed in execution of obligations under applicable laws or regulations. Refusal to provide personal data necessary for the pursuit of the aforementioned purposes may make it impossible for the part to process your order following the purchase of products sold on the Site or to fulfill obligations established by law and other regulations. in force. Consequently, failure to provide personal data may, in some cases, result in the legitimate and justified inability to process your order following the purchase of products sold on the Site or to provide the services on the Site itself.

Providing us with additional personal data other than those necessary for the fulfillment of legal or contractual obligations and the correct consultation of our services with the necessary data relating to navigation is, on the contrary, optional and has no effect on the use. of the Site and its services, nor on the purchase of products on the Site. We will inform you at each stage if the provision of your personal data to us is mandatory or optional, highlighting with an appropriate symbol (*) the mandatory or necessary data for the purchase of products and / or for the provision of the services requested on the Site.

2. Minimum age

We attach great importance to protecting the safety and privacy of children. We do not knowingly collect or use personal data from anyone under the age of eighteen (18) or any age limit set by the law of your country of residence. By registering on the Site, you confirm that you have reached the age of majority in your country of residence.

3. Use of your personal data

We process your data on the basis of a legal "justification" (or legal basis). In most cases, the processing of your personal data is justified based on one of the following criteria:

The processing is necessary for the purpose of executing a contract or to take initiatives requested by you in view of the stipulation of a contract (eg sales contract);

Processing is necessary for the purpose of fulfilling legal obligations on our part;

The processing falls within our legitimate interests as a commercial activity, over which your interests, rights or fundamental freedoms cannot prevail. Our legitimate interests may include our interest in using the personal data of customers and users of the Site, in order to conduct and develop our business activities (including carrying out standard marketing activities), with current and potential customers and users of the Site; and the establishment, exercise or defense of the law; or

Processing takes place on the basis of your prior explicit consent, for example in the case of segmented and personalized marketing activities.

Your personal data are processed for the following purposes:

The processing of your personal data is justified by the following legal bases:


Processing of your purchases and provision of services and information offered through the Site and requested by you

Performance of a contract


Verification and execution of financial transactions in relation to payments made by you

Performance of a contract


Improvement and personalization of our products and services, and of our business in general, for example by monitoring your product preferences, purchase history and interactions with the Site

Our legitimate interest in improving our products and services


Carrying out data analysis and market research

Our legitimate interest in getting to know our customers better and improving our services accordingly


Data enrichment, for example by analyzing your product preferences, purchase history and interactions with the Site together with data collected by third parties, for example data that you consent to share with us on social networks (e.g. Facebook , Instagram, etc.) and / or that we may collect from publicly accessible databases

Your prior explicit consent


Communicate with you to respond to your requests or complaints

Your prior explicit consent


Send you commercial communications containing news, information and updates on our products and services, offers, promotions and special events and other commercial communications that may be of interest to you (via SMS, email or telephone), customize your experience with us according to your interests and shopping habits and improve our services, in particular through profiling.

Your prior explicit consent and our legitimate interest in keeping our customers and potential customers updated on our services and products

4. Disclosure of your personal data

We may disclose your personal data to any of our affiliated companies or to our suppliers who help provide the services we offer, process transactions, respond to requests for information, receive and send communications, update marketing lists, to analyze data, to provide assistance or to carry out other activities, from time to time.

Your personal data will be accessible to authorized Lancaster Italia personnel and to service providers operating on our behalf, in case of need.

In addition, we may share your personal data with third parties in connection with the potential or actual sale or restructuring of our company or any of our assets, or any affiliated company, in which case the personal data of our customers in our possession may be among the transferred assets.

We will respond to requests to disclose personal data when required by law or when we believe disclosure is necessary to protect our rights and / or comply with a judicial proceeding, court order, lawmaker request or any other legal procedure to which we are subjected.

5. Security

We attach great importance to the security of all personal data associated with our users. For this, we have taken security measures aimed at protecting personal data from accidental or unlawful destruction, accidental loss, alteration, disclosure or unauthorized access. For the best possible protection of your personal data outside the limits of our control, your device must be protected (for example, with an up-to-date antivirus system) and your Internet provider must take appropriate measures for the security of transmission. data on the network (for example, firewalls and spam filters).

While we take reasonable protection measures, we cannot guarantee that the personal data you disclose will be 100% secure, or that no data breach will occur.

By using this Site, you accept the security implications inherent in online transactions and you will not accuse Lancaster Italia of any data breach that is not due to negligence.

6. Retention of personal data

Generally, we keep your personal data only for the period necessary to pursue the purposes for which it was collected. Generally, we keep your personal data for five years from the end of our relationship or from the last contact, unless otherwise required by local law. However, in certain circumstances, we may retain personal data for a longer period, for example if we are required to comply with legal, tax and financial requirements.

In addition, in specific circumstances, we may retain your personal data for longer periods, in compliance with applicable statute of limitations, so that we have an accurate record of your transactions with us in the event of complaints or appeals.

7. Your rights

Regarding your personal data, you have the following rights:

Right to withdraw consent: where applicable, you have the right to withdraw your consent to data processing at any time. For example, if you wish to stop receiving electronic commercial communications, you can make a written request to our Customer Service through

Right of access, rectification and cancellation: you have the right to request access and to receive a copy of all your personal data in our possession, to request the correction of any inaccuracy in the data concerning you and to request the cancellation of your personal data under certain circumstances. You can consult and update most of this data online or by contacting us directly at .

Right to data portability: in certain circumstances, you have the right to receive all of your personal data in a structured, commonly used and computer-readable format, as well as to request transmission to another data owner, when technically feasible .

Right to limit processing: you have the right to limit the processing of your personal data if:
- contest the accuracy of the personal data until we take sufficient measures to correct or verify its accuracy;

- the processing is unlawful, but you do not wish to have the data deleted;

- we no longer need your personal data for the purposes of the processing, but you need such data for the establishment, execution or defense of legal action;

- you object to the processing, on the basis of legitimate interests (see below) pending verification of the prevalence of our legitimate and overriding interests for the continuation of the processing.
If personal data are subject to limitations in this regard, we will proceed with the processing exclusively with your consent or for the establishment, execution or defense of a legal action.

Right to object to processing, justified on the basis of legitimate interests: where the processing of personal data is based on legitimate interests, you have the right to object to such processing. In the event of an objection, it is our duty to stop processing unless we can demonstrate the existence of overriding legitimate interests overriding your interests, rights and freedoms or we do not need to process the data for the establishment, enforcement or defense of a judicial action. In cases where we rely on legitimate interests as a justification for the processing, we believe we can demonstrate those overriding legitimate interests, but we will consider each case separately.

Right to object to processing for commercial purposes: where we process personal data for commercial purposes, you will have the right to object to such processing at any time.

Furthermore, if you believe that the processing of your personal data violates the legislation in force, you have the right to lodge a complaint with a supervisory authority.

For more information about your rights, the exercise of these rights, or if you have any complaints or questions in relation to the processing of your personal data, please contact us at
Warning: We may ask for proof of your identity and reserve the right to demand payment of fees, where permitted by law, for example if your request is manifestly unfounded or excessive. We are committed to responding to your request as soon as possible and, in any case, within the applicable time frame.

8. Changes to this Policy

We may occasionally make changes to this Policy, for example for the purpose of complying with new provisions of applicable legislation or technical requirements. The updated Policy will be published on the Site. We may also notify you of substantial changes and request your consent to such changes, where required by current legislation. We therefore invite you to periodically visit this page.

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